BLOG
Seatrade Cruise 2023: Sunshine, Sustainability and Robots
Technology as a tool for enhancing guest experiences once more proved a key theme for Seatrade Cruise (27-30 March), despite news reporting urging caution over the use of artificial intelligence ahead of the Fort Lauderdale show.
CMA shines bright but gets dark
Shipping’s current fortunes jollied along the top level ‘commodore’s debate’ at CMA Shipping 2023 (March 21-23), with the challenges that are testing maritime good humour largely left for individual panel debates across the three-day event in Stamford, Connecticut.
Autonomous Ship draws digital audience
A compelling line up of speakers ensured a strong maritime press turn out for the JLA Press Briefing Webinar - the Year of decision for the Autonomous Ship on June 30th, with attendees online simultaneously in the US, Europe and Asia.
What does $5 billion buy in shipping decarbonisation?
When IMO next convenes for MEPC, one agenda item member States will be asked to consider is whether to give the go-ahead to the establishment of a $5 billion collaborative R&D fund to accelerate the development of technological solutions aimed at weaning shipping off fossil fuels and eliminating CO2 emissions.
The decarbonisation policy report-card
Posted in Marine industry talk
The IMO has a clear goal for reducing GHG. What it now needs is an action plan to reach it. At the end of MEPC73 it set member States a homework assignment, instructing them to come up with ideas to discuss when it next convenes, in a global transportation industry variant of the classroom favourite ‘show & tell’.
JLA Media appoints Levett to lead Oil & Gas
Neil Levett is joining the JLA Media team as Lead Consultant for its newly-established Oil & Gas division, taking responsibility for a fast-growing part of the organisation’s PR and communications activities.
Are EEDI shortcoming shipping’s smoking gun?
Posted in Marine industry talk
As the celebrations surrounding IMO’s 70th anniversary fade into memory, it is one of the industry's worst kept secrets that the UN agency’s Energy Efficiency Design Index requirements have failed to keep pace with improvements in vessel design and operation.
Syncing PR and social media strategies
Posted in Social media
With 77% of marketers using at least one social media channel to market their business, it is clear that a large number of business-to-business (B2B) companies are seeing value in investing in a field that was originally dominated by their B2C counterparts.
The human element celebrated
Posted in Marine industry talk
Many of JLA Media’s clients stand at the forefront of the technological revolution unfolding in today’s maritime industry, including advanced ship to shore communications, the Internet of Things, new propulsion and automation solutions, and other cutting-edge developments. However, the fact remains that the most important ‘component’ in ensuring the efficiency of the modern cargo vessel is its human crew.