Cruise industry infographic
Posted in Marine industry talk
Ahead of Seatrade Cruise Global, here's an infographic with some key cruise industry facts and stats! See you in Fort Lauderdale!Blog
Cyber-risk in the real world
Posted in Marine industry talk
Every year, new catchphrases that initially bring clarity to maritime industry panel discussions, conferences and exhibitions can quickly become loosely-used jargon. At first glance, ‘cyber-risk’ would appear to fit the buzzword bill, but the virtual threat is more than a passing fad; it is here to stay and will require intelligent long-term solutions.
The power of economic growth
Posted in Marine industry talk
It used to be said that when the US sneezed, the world economy caught a cold. Today, the harbinger of economic well-being is China, which has been functioning as the engine of world economic growth for at least 20 years.
A week in Rotterdam: Europort 2017
Posted in Maritime PR
With a wealth of maritime heritage and its status as Europe’s number one port, Rotterdam today is a vibrant city whose business and cultural significance has been coined in the phrase ‘Manhattan on the Maas’, to denote the sleek architectural skyline that symbolises its regeneration.
#Europort essentials
Posted in Marine industry talk
Europort 2017 is just around the corner! Check out our infographic for details of where JLA and our clients will be, the show themes and some Rotterdam maritime stats...
JLA Media goes to Russia
Posted in Maritime PR
Despite economic and political challenges, Russia’s firm intentions to grow its maritime industries while driving cooperation in the Arctic proved to be key themes in the lead-up to NEVA 2017, which took place in St Petersburg between 19-22 September.
Nor-Shipping ushers in the future
Posted in Maritime PR
Big changes lie ahead for shipping - that was certainly the message at this year’s Nor-Shipping. The international maritime fair took place in Oslo from 30th May to 2nd June. While by no means the first maritime event of the year to focus on ‘Disruption’, ‘Big Data’ and ‘Cyber Security’, Nor-Shipping brought characteristic Nordic clarity to the digital debate, and a contagious feeling that change is already under way.
Nor-Shipping infographic
Posted in Marine industry talk
The preparations for Nor-Shipping 2017 are in full swing! Check out our interactive infographic to see what's happening at the show, where our clients will be...and more!
Video marketing: why bother?
Posted in Marketing
At the end of last year, predictions abounded that 2016 would be the year of video. And this has come true to a large extent: video is everywhere, on social media, news outlets, at exhibition stands and even in e-mails.
Online video already accounts for 50% of all mobile traffic and is expected to account for 79% of all internet traffic by 2018 (Cisco, 2015)
SMM 2016: digital, green and other networking routes
Posted in Maritime PR
It was the beginning of summer when, from the sunny beaches of Glyfada, the maritime business regretfully said goodbye to a successful and exciting Posidonia 2016. In what seemed the blink of an eye we were scattered across the 13 halls and 90,000 square metres of the popular biannual German exhibition…another SMM (aka the ‘September Manic Month’) had arrived without notice….